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Investitionen |
Wie Unternehmen ihr Geld ausgeben. Studienergebnisse einer
internationalen Umfrage von McKinsey, "how companies spend their
money". Die Beschreibung der zentralen Ergebisse gibt es hier
als html-Datei als auch als pdf-Dokument.
Aus der Einleitung: "Companies strive for effective
resource allocation, but despite the involvement of senior
executives and the best of intentions the end results are often
decidedly mixed...A significant number of executives, for
example, describe allocating funds to projects that were
mistakes and should be terminated, making decisions to forgo
promising investments, and making overly optimistic forecasts of
sales and project completion times. Respondents also say that
risk aversion is common..." |
